For more than twenty years, Fozia Izhar has followed a career built around something she has always understood instinctively: an idea becomes far more interesting when you find a way to bring it to life.
Based in Dubai, she has developed her work across womenswear and children’s costume design, moving comfortably between clothes created for everyday life and pieces intended for an entirely different world — the stage. Her catalogue describes her approach as one centred on elegance, individuality and purpose, with a distinctly contemporary point of view.
That breadth has become part of the identity of Fozia Designs. There has never been a need to choose between fashion and costume, simplicity and occasion, tradition and something unexpected.
There has only been the question of what the idea calls for.
A woman can want simplicity one day and colour the next. She can dress with modesty without wanting to disappear, carry her heritage proudly and still make it entirely her own, or choose something simply because of the way it makes her feel.
Fozia Designs was created with all of those women in mind.
That philosophy now lives across six clothing lines — Basic, Print, Modest, Luxury, Ethnic and Mood — each exploring a different approach to dressing while remaining part of the same design house.
Because personal style was never supposed to stay the same simply because the label inside the clothes does.
More than two decades in design bring an understanding of fabric, proportion, construction and the small details that can completely change the way a garment looks and feels.
But experience has never meant finding one formula and repeating it.
Fozia’s work has continued to explore colour, modest dressing, occasionwear, print, cultural influences and custom pieces. Each has given her another way to approach design and another reason to keep experimenting.
That willingness to explore has shaped Fozia Designs into what it is today: a brand informed by more than twenty years of experience, with no intention of looking the same for the next twenty.
Costume design asks a very different question from fashion.
Instead of beginning only with the person wearing the clothes, you begin with a character, a story, a culture, a piece of music or an entire stage waiting to come alive.
That challenge became another important part of Fozia’s work.
Through school costume design, Fozia Designs creates for young performers and productions where clothing becomes part of the storytelling. The work may call for theatricality, movement or a completely different visual language from womenswear, but it draws on the same ability to understand an idea and decide what it needs to become.
A career spanning more than twenty years is made up of thousands of decisions, experiments and pieces created long before an award ever enters the picture.
But there are moments worth marking.
For Fozia Izhar, those moments have recognised different sides of the same journey — her work as a costume designer, her place in fashion and the entrepreneurial work behind building Fozia Designs.
Best Costume Designer – Indo Western
Official Designer for Miss & Mrs. UAE
Entrepreneurship Excellence Award — 2026.
The relationships formed around a business can become as valuable as the business itself.
Fozia is a member of the Pakistan Business Council in Sharjah and Dubai, connecting her work with a broader community of entrepreneurs and professionals.
That sense of community also reflects something central to her personal outlook. Alongside her work in fashion, she is passionate about encouraging creativity, supporting women and creating opportunities for meaningful collaboration.
For someone whose career began with creating, success is not only about what has already been made. It is also about the ideas, relationships and opportunities that make something new possible.
Fozia Designs today brings together womenswear, customisation and costume design, but the intention behind the brand remains open rather than fixed.
There will always be another fabric that changes an idea, another woman looking for something she cannot quite find, another character waiting to be dressed, and another collaboration capable of taking the work somewhere unexpected.
Perhaps that is the best way to understand Fozia Izhar’s journey so far.
Experience has shaped what Fozia Designs is today, without deciding everything it can become tomorrow.
Fozia Designs creates bespoke costumes for school celebrations, stage productions and unforgettable performances thoughtfully designed in Dubai and made to bring every story to life.